Back to Basics
The idea for Base Bikes was born when the founders searched for their son’s first bike. They wanted something lightweight, high quality, and kid-friendly — but nothing on the Australian market fit the bill. Instead of compromising, they created the perfect bike themselves. Thus, Base Bikes emerged, a proudly Australian, family-owned business on a mission to make the best kids’ bikes around.
The Challenge
Turning their vision into reality meant navigating product design, manufacturing, quality control, and international freight — all for the first time. The team at Base quickly realised they needed an experienced partner on the ground in China to manage the complexities and reduce the risk.
Manufacturer Prospecting
Manufacturer Verification Reports
Quality Control & Factory Audits
Freight Forwarding
Why Base Bikes Chose Epic
Base Bikes chose Epic Sourcing for our on-the-ground expertise and end-to-end support. From manufacturer verification and prototyping through to contract negotiation and shipping, we were there at every step to ensure the bikes met safety standards, were delivered on time, and reflected the founders' high expectations.
"With Epic on hand, we get knowledgeable minds guiding us from everything to negotiating minimum order quantities, to sorting out the ocean freight and managing the imports. Since we had never imported anything before, this really helped us out." — Adam, Base Bikes
From Prototype to Playground
The collaboration included detailed consultation, supplier vetting, quality control inspections at the factory, and full shipping and logistics support. Epic helped fine-tune the design, manage risks, and keep the project on track from concept to delivery. Now, the Base Bikes range includes top-spec features like aluminium frames, Tektro brakes, and Selle Royal saddles — perfect for little learners.
Business Impact
Today, Base Bikes is not only helping Aussie kids ride with confidence, but also redefining what a kids’ bike can be. With the support of Epic Sourcing, they've taken their first product from idea to execution and now have a solid foundation to continue scaling.